If we are building a communications tool that in the future gets used by potentially tens of millions of users, tenants, how do we balance that prospect alongside the needs of a lesser number of equally important business users?
It’s not the easiest question to ponder, because maybe one side is more important to us?
Building a communications platform is our primary focus, people who rent and those that manage lettings need to communicate to make things successful for everyone.
Tenant’s and property managers deeply understand that a good shelter makes for a good home, and that good home gets looked after.
We give some thought to which part of our business we need to focus on first.
Product, customer or profits.